Control your thoughts and you create your reality. A positive mindset begets a positive result. These popular tenets are espoused by the likes of Louise Hay, Napoleon Hill, Anthony Robbins, and countless other self-help gurus. The problem is, they don’t actually work. Consider the last time you really wanted something to happen… It could be a dream job, an ideal relationship, or even a parking space in the city.Having learned from the best, you used positive affirmations in the ways suggested. You wrote your desired outcome on a card, kept it on your person at all times, and repeated the phrase over and over in your head. The results of your efforts were probably not the ones you were looking for.Having failed, you might have berated yourself. You didn’t do the affirmations correctly, you were somehow undeserving, or even: “it was meant to be.”

Positive affirmations don’t work because they target the conscious level of your mind, but not the unconscious. If what you are trying to affirm is incongruent with a deeply held negative belief, then all that results is an inner struggle.